Reebok Classics Shop in Shop installed in Dubai Mall

Location:- Reebok FitHub store in Dubai Mall in the UAE.
Project:- 50sqm Reebok Classic space within the existing 312 sqm store

The Reebok Fithub store is situated in the 6 million sq foot Dubai mall and is the busiest in the World, with over 80 million visitors per year.

In need a of a refresh, we designed a dedicated ‘Classics’ area within the existing store to promote the brand’s popular fashion, heritage & lifestyle product ranges.